A manufacturer of liquid energy drinks sold in gyms, health clubs, and big box retailers filed suit against another manufacturer of liquid energy drinks, claiming that the shape and type on the bottles of the defendant were the same as that of the plaintiffs and caused confusion among potential purchasers. Conducted surveys of potential purchasers of liquid energy drinks to determine whether confusion existed. This was the first internet survey accepted by the courts as evidence in a trade dress case.
A manufacturer of liquid energy drinks filed suit against another manufacturer of liquid energy drinks, claiming that the shape and type on the bottles of the defendant caused confusion among potential purchasers.
A case involving claims of lost sales, due to the deceptive reporting of prices and bait-and-switch.